Creative Copywriter

Role Responsibilities

As the successful candidate, you’ll be called upon to write…a lot. You’ll need to think fast and be able to create powerful copy that delivers results under tight timelines. Working with other creatives, you’ll be a big part of developing campaigns and materials that inform Albertans about the programs and initiatives that impact their lives.

What you’ll do: 
 

• Write compelling copy that’s strategic, creative and effective for a variety of projects from advertising campaigns to collateral, videos, and more. 
• Brainstorm and collaborate with other creative team mates to develop materials that engage minds and inspire action.
• Write long and short form copy, powerful headlines and body copy. 
• Surgically edit and proof materials to ensure materials are effective and error-free.
• Interpret creative briefs and identify golden opportunities to create compelling connections with Albertans.
• Explore creative opportunities for each project and develop multiple options for discussion and consideration.
• Write creative strategy statements, rationale, and presentations.
• Present your work and the work of others like a champ.
• Review and refine copy created by others.
• Demonstrate impeccable attention to detail in everything you do. 
• Meet deadlines without fail.
   

Candidates should have:
 

• Demonstrated prowess in copywriting for all advertising mediums (print, radio, OOH, TV/video, online display). 
• Passion for writing with an excellent portfolio of work.
• Ability to manage multiple projects and meet deadlines under pressure.
• Ability to work independently and in a team environment.
• Strong editorial, proofreading, and writing skills.
• Excellent interpersonal, verbal, and written communication skills.
• Experience with social media and content marketing.
• Strong working knowledge of Microsoft Office products.

Please click on this link to view the job description for this position.

APS Competencies

Competencies are behaviors that are essential to reach our goals in serving Albertans. We encourage you to have an in depth understanding of the competencies that are required for this opportunity and to be prepared to demonstrate them during the recruitment process.
 

• Creative Problem Solving - Ability to assess options and implications, engage different perspectives and create strategic solutions for communications challenges. 
   
• Agility - Ability to anticipate, assess and readily adapt to changing situations/environments.
   
• Drive for Results - Knowing what outcomes are important and maximizing resources to achieve results that are aligned with the goals of the organization while maintaining accountability to each other and external stakeholders.
   
• Build Collaborative Environments - Leading and contributing to the conditions and environments that allow people to work collaboratively and productively to achieve outcomes.

This link will assist you with understanding competencies: https://www.alberta.ca/system/files/custom_downloaded_images/psc-alberta-public-service-competency-model.pdf.

Qualifications

Requirement:
 

• University graduation in Communications, English, Marketing field plus 2 years progressively responsible related experience; or

Equivalency:

Directly related education or experience considered on the basis of:
 

• 1 year of education for 1 year of experience; or
• 1 year of experience for 1 year of education.

Assets: 
 

• Exceptional written and oral communication
• Ability to thrive in times of high-demand
• Agile thinking, ready to pivot and revise quickly
• Adaptable, able to take on new challenges
• Strong time management
• Multi-tasking, able to juggle multiple projects at once
• Experience working in an advertising agency isn’t required but would be beneficial

Notes

Successful candidates will be evaluated on both experience and education.

Make sure your resume shows how your previous work experience relates to the qualifications and requirements for this position. Clearly state the employment dates on your resume with the month and the year. 

For employment: Please indicate whether your work experience is casual, part-time or full-time. Example: Receptionist, Jan 2018 - June 2021, Part-time (three 8 hour shifts/week).

Other information:

This competition may be used to fill current and future vacancies at equal or lesser classifications across the Government of Alberta. Final candidates for this position will be required to undergo a security screening.

Any costs associated with obtaining the required documents/checks as noted or interview travel expenses, will be the responsibility of the candidate. Out-of-province applicants can obtain the required documents/checks from the province they currently reside in. 

Links and information on what the GoA has to offer to prospective employees:
 

• Working for the Alberta Public Service – https://www.alberta.ca/about-the-alberta-public-service
• Pension plans: Public Service Pension Plan (PSPP) – https://www.pspp.ca
• Alberta Public Service Benefit Information - https://www.alberta.ca/alberta-public-service-benefits 
• Leadership and mentorship programs
• Professional learning and development - https://www.alberta.ca/alberta-public-service-human-resource-directives
• Positive workplace culture and work-life balance
• Opportunity to participate in flexible work arrangements such as working from home up to two days per week and modified work schedule agreements.
• Research Alberta Public Service Careers tool – https://researchapscareers.alberta.ca